BMW’S ONGOING COMMITMENTS TOWARDS ART IN THE REGION
BMW has a long and proud tradition of collaborations with some of the world’s most talented and renowned artists. With a continuous support of contemporary art and culture across the world, BMW also maintains long-term and sustainable partnerships with the most important and prestigious art fairs around the world. In line with its aim to support art globally, BMW Middle East supports the art scene across the region through various approaches. In Dubai, BMW Middle East continues to cement its commitment to expanding and bolstering the art and cultural landscape by partnering with Art Dubai since 2018.
Founded in 1729, Maison Ruinart is the very first established champagne house. Since then, it has never stopped developing and promoting its own art de vivre. Ruinart expresses its commitment to art by commissioning artists, starting in 1896 when Alphonse Mucha created the Maison’s first artwork.
Each year, artists receive carte blanche to express their vision of the Maison, to share its heritage, savoir-faire and the excellence of its cuvées.
In 2021, through his singular vision of Maison Ruinart, British artist David Shrigley presents the champagne legacy with an offbeat and unrelenting sense of humour.
His mischievous art sheds a new light on the vineyard, its heritage and craftsmanship. Shrigley’s sharp eye studies the curious and well-kept secrets of champagne making.